But What Have We Done Lately?


Commerce Canal Launches Hyperlocal Advertising Services For Nextdoor.

New York based eCommerce and Marketing Agency Has Launched Hyperlocal Advertising Services For The Top Neighborhood App and Site Nextdoor.

NEW YORK (PRWEB) MARCH 08, 2021

Commerce Canal, a New York based eCommerce and marketing agency has formally launched a number of advertising services for advertisers interested in the Nextdoor Neighborhood Ad Center platform. Nextdoor provides hyperlocal ad placement for for products and services to approximately 1 in 4 households in the United States. Of the current user base, 74% are homeowners and are 12% more likely to be in a key life stage. Commerce Canal services for Nextdoor include strategy development, setup, maintenance and optimization of advertising campaigns using the following targeting opportunities:

1. Specific Location 
2. Age 
3. Gender
4. Interests 
5. Device 
6. Time of Day 
7. Household Income 
8. Home Ownership

“We are thrilled to offer our diverse group of brands the ability to tap into hyperlocal advertising for the premier neighborhood application Nextdoor. The platform provides a level of first party data built on trust with users. That level of trust enables strong awareness, conversion and engagement with the end consumer,” says Founder and CEO of Commerce Canal, Ryan Craver.


Commerce Canal Launches Advertising Services Leveraging the Spotify Audience Network.

New York based eCommerce and Marketing Agency Has Launched Advertising Services For the Spotify Audience Network In 22 Markets.

NEW YORK (PRWEB) FEBRUARY 25, 2021

Commerce Canal, a New York based eCommerce and marketing agency has launched a number of advertising services for the Spotify Audience Network. Spotify recently began a beta test phase for advertisers in the US looking to advertise on Spotify Originals and Exclusives via the Spotify Ad Studio. Commerce Canal has been accepted to the beta program and has already begun serving advertisements to an available Spotify audience of over 345 million monthly active users worldwide. The offering will eventually extend to third-party podcasts in the future. Spotify allows the opportunity to target audio or video advertising within 22 markets using the following targeting criteria:

1. Country
2. Specific Location 
3. Age 
4. Gender 
5. Interests 
6. Real-time Contexts 
7. Genres

“We are pleased to be a part of the beta phase for the most dominant force in streaming music and now podcasts worldwide. As Spotify further invests in podcasts and eventually opens up 3rd party podcasts for advertising, Commerce Canal brands will be involved. We believe every global brand must have podcasting and the Spotify Audience Network playing a role in their marketing arsenal,” says Founder and CEO of Commerce Canal, Ryan Craver.